pinerly – my concerns with UPDATE

April 7, 2012

in Mom blogs

Pinterest’s success has created an out of control bandwagon.

Jump on board!

There is internet traffic for all!

In real life, any investigation ends with the money trail.  In internet life, any investigation ends with the traffic trail.

Where there is traffic, there is the hope of money.

pinerly titleOne of the first to jump on the Pinterest bandwagon is Pinerly.  They started with a social media push about how you would be able to schedule pins like bloggers currently schedule posts, tweets and FB interactions.

This is a big deal.  I want to be able to schedule pins.  There are times of day that are better for pinning.  It would enable me to spread my pins out.  Despite how it looks, I am NOT on the internet all day, but through the magic of scheduling it may appear like I am.

Back to Pinerly.  They floated the pin scheduling rumor out there and had thousands of bloggers sign up.  Not only sign up, but they were requiring that you refer at least 5 of your friends to get a Beta invitation.

Ick.  I didn’t end up doing that. I signed up without referring friends and still do not have an invitation.

Weeks later, Pinerly has invited the chosen and encouraged pinning through their service.  From what I hear, scheduling pins is still something that is “coming soon”.

If that was the end of the story, this post would never have been written.

Unfortunately, that is NOT the end of the story…

Pinerly is sourcing YOUR blog posts as their own.

Through Pinterest, the post that is pinned is sourced to the blog where it was published.  Here is an example:

Pinterest source referenceThis is one of my latest blog posts that I pinned to one of my Pinterest recipe boards.  As you can see in this screenshot that it shows that I pinned it 6 days ago from junecleavernirvana.com.

Now let’s look at a pin that was pinned through Pinerly:

Pinerly source screenshotWhat?

My good friend Laurie provided this screenshot of a pin that she did through Pinerly to her Pinterest Mother’s Day board.  I can PROMISE you that Pinerly did NOT write this post about Mother’s Day Paper Tulips.  In fact, Ginger Snap Crafts wrote it and should get credit for it.

Pinerly is not only messing with the credit of a post, but it is ruining one of my FAVORITE parts about Pinterest.  As a Pinterest user, I love finding something amazing and then looking at the “more from…” section beneath the pin.  It only makes sense that if I fall in love with one thing, I will likely fall in love with some of the other posts written by the same author.

Here is an example of what normally happens through Pinterest:

Pinterest more from this sourceSo, let’s say you liked the pin of my wacky motherhood story and were in the mood for another one.  You could simply click on another picture {I suspect the one on the far right side would be similar} and get what you are looking for.

This is what Pinerly is doing:

pinerly is sourcing everything as pinerly

So, let’s say you liked the pin from Alissa Marquess of her Dealing with Criticism of Your Parenting Style article at Creative with Kids {thanks Alissa for providing this screenshot}.  You liked Alissa’s post and want to find what other Pinners liked that she wrote.  You look down for more and find that Pinerly is the source.  You click on all the pretty pictures and surprisingly, NONE of them have positive parenting advice you seek.

In fact all the other articles from Pinerly are pretty RANDOM because they didn’t write ANY of them.

Hey Pinerly!  If I wrote it, I want credit for it.  I promise to give you credit for what you write.

UPDATE:  I got a tweet tonight (4/11/12) with the following information:

Pinerly tweetFrom what I understand, Pinerly users can now OPT OUT of tracking their clicks in order to allow the source to reflect the actual source.

Yay!

Those of you who have been following this closely, have seen that Pinerly has also responded in the comments.  They also emailed me directly this week as well.  I appreciate that they have taken this issue seriously.

Holly

{ 1 trackback }

Friday Featured Posts About Blogging & Social Media - Simply Stacie
April 13, 2012 at 8:26 am

{ 37 comments… read them below or add one }

Ann Douglas April 7, 2012 at 12:54 pm

I took a peek at Pinerly and didn’t like what I saw — without even using it. (It looked like Klout on steroids.) Thank you for this very informative post which spells out even more reasons to steer clear.

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Jane @ Mama Pea Pod April 7, 2012 at 1:06 pm

Thanks so much for sharing this information, Holly! I’m still awaiting my invite and have been hoping it’s worth all the hype. Now I know it’s not and will not be using it. Sharing this article instead.

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Team Pinerly April 7, 2012 at 1:10 pm

Thank you so much for the feedback. We’re aware of this. This is not intentional and this is something that we’re addressing. At the present time this is the only way that we are able to track clicks, likes, and re-pins. We do not want to take credit for your work and this is why the link directly connects to the final destination URL. As a side note, we’ve also noticed some browsing habits that as people browse, a click-through normally happens when they click on the image directly if they like what they see. Additionally, there are other reasons to use Pinerly besides just campaigns (if this is the biggest issue), including the tips, suggested followers, and suggested content. We are also working on scheduling, multiple accounts, amongst other things.

Our ONLY goal is to make a really useful tool. If there is something that you do not like, please feel free to give us feedback directly and we will be happy to explain why and change accordingly.

@Ann, not sure what you meant by Klout on steroids =) We do not have a general score, just some useful things to use for tracking your Pinterest account.

I hope this clarifies things, please feel free to e-mail us directly if not: team@pinerly.com

- Rick Kats, CEO (rick@pinerly.com)

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Kristen @ Busy Kids = Happy Mom April 7, 2012 at 1:17 pm

Wow! Awesome article and so glad that it already got Pinerly’s attention! Keep us posted and thanks for investigating!

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dorothy April 7, 2012 at 1:23 pm

I’m lucky to have the time to occasionally read blogs or facebook. I doubt I will ever use pinterest or anything similar. Hubby bought me a new sewing machine for my birthday, after the boys disassembled mine. I need to make stuff to justify the cost, kwim?

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Living in La La Land April 7, 2012 at 1:33 pm

That’s why you need Pinterest @dorthy! They have A LOT of ideas, tutorials, patterns etc for you to use and make yourself:)

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Dorothy April 7, 2012 at 3:32 pm

I’ve heard from other friends with more time on their hands that it is very easy to waste hours on that stuff. I have 10 kids, 9 still at home, and a full time job. I can’t afford to spend more time on line, LOL.

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Heidi Zapolski @ Mommy Made From Scratch April 7, 2012 at 2:19 pm

Thanks for this! I have been awaiting my invitation but if and when I get mine I’ll be declining it immediately.

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Jill @ A Mom With A Lesson Plan April 7, 2012 at 3:35 pm

Great article. so glad I waited to see what came from this before getting wrapped up!

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Christina April 7, 2012 at 3:50 pm

Thanks so much for posting this. I saw this on pinterest so I decided to click on the link and it took me here, as it should. I for one love anything that will help drive traffic to my blog, but this is not one of those things. Appreciate the heads up and I won’t be using Pinerly!

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Sisifo April 7, 2012 at 3:59 pm

Wow. That’s outright theft if you ask me. Great post! Hopefully pinning this will get the word around.

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Tina "The Book Lady" April 13, 2012 at 4:10 pm

That’s what I was thinking too! What is that called when you claim someone else’s writing is your own? Hmmmm

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Clumsy Gourmet April 7, 2012 at 4:26 pm

I was just getting aggravated this morning with this.. I kept seeing cute ideas for Easter Egg decorating but the links kept taking me to an advertising page.. and when I went back to the pin to try and figure it out it said the pinmarket thing… DISLIKE that!! I want Pinterest to go back to Beta when no one was using it to “drive traffic”… and it was just happening naturally.

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JulieK April 7, 2012 at 7:38 pm

I use pinterest for myself – and I also hate that it’s being used SPECIFICALLY to “drive traffic” – like having extra entries on giveaways to pin a giveaway post. Who wants to see a GIVEAWAY post!??!?

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Deborah April 7, 2012 at 6:08 pm

Hi Holly,
This comment is in response to Pinerly’s comments – Pinerly says… “At the present time this is the only way that we are able to track clicks, likes, and re-pins.”

I use dlvr.it to auto post to several of my accounts including twitter, facebook, and Linked-In. dlvr.it offers the user the option to share using the dlvr.it feed or not and even explains that if you choose not to use the feed, it will not be able to track clicks or other types of traffic. I like that at least the user is given the choice.

Pinerly also says…. “We do not want to take credit for your work and this is why the link directly connects to the final destination URL. As a side note, we’ve also noticed some browsing habits that as people browse, a click-through normally happens when they click on the image directly if they like what they see.”

Of course a click-through normally happens when you click on the image but to me, this is only a small part of the bigger issue. The reality is that every blogger desires to increase their influence and the bloggers who are sharing on Pinterest use pinning and repinning to build their network of followers (or their influence).

If the source of a pin defaults to Pinerly’s Pinterest account then the main influence on Pinterest that ultimately gets promoted is that of Pinerly. This is definitely not cool. The folks that provide and promote the source should receive recognition for the pins and from what Holly shares here, you are undermining the ability for pinners to build their Pinterests accounts or gain recognition for the work they put into sharing amazing ideas from their research on the web..

I love new tools for technology but I need to be able to use these tools to further my influence and following. It appears to me that as of right now, Pinerly will not help a blogger build their Pinterest following and I must say, the large push to bring friends to Pinerly before even getting a chance to try the service also seems a little suspect now.

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Team Pinerly April 8, 2012 at 1:46 am

Hi Deborah,

Thank you so much for writing this out. You are absolutely right, a selection between the two is the perfect approach. This will allow people to select between either seeing the clicks (with the trade-off to source pinerly.com – our only way is to do this at this time) or just see the likes and re-pins (without the trade-off) plotted and easily understandable.

We talk a lot more about it here: http://not99.posterous.com/pinerly-as-the-source-why-we-did-it

We’re going to continue working around this and we’ll get to the bottom of it to ensure that we are able to track clicks without specifying us as the source. All of this will help us before coming out of our private Beta testing.

Thanks for the feedback, we do take everything very seriously and try to work around it as quickly as we continue to gear up towards our public launch.

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Tracie April 7, 2012 at 9:10 pm

Wow. Definitely not okay, Pinerly.

Thanks for writing about this – I’ll know to stay away from it if an invite ever makes its way to my inbox.

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Amy's Cooking Adventures April 8, 2012 at 12:25 am

Ick! Thanks for the information!

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louise April 8, 2012 at 8:33 am

I was attracted to Pinerly because of the promise of stats. I view my blog’s stats page regularly, and would like to keep track on Pinterest as well. Unfortunatley, the “recent activity” side bar on Pinterest is not the best. I hope that they are working on improving this. I know I am missing out on new followers, repins, and comments. It would also be nice if they could do a snapshot of activity with graphs and other data. I thought Pinerly would be addressing this, but after getting my invite, I realized that they would only track campaigns that I created on Pinerly. Pinterest has significantly increased my blog traffic and I do not want to jeopardize this. The Pinerly team really sounds sincere and I appreciate their quick responses to your post and comments. Perhaps they can use our constructive criticism to help improve their service.

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Team Pinerly April 8, 2012 at 9:35 am

Hi Louise,

Thank you so much for your understanding. We really do try to take the feedback very seriously and are building that tools that we wish we had for ourselves. There are certainly things that need to get fixed, but we are doing our best and will continue working hard because this is what we love and we will get it done. As with any product (even Pinterest as you mentioned =) ) there are things to be improved. It takes time, but eventually our hard work will get it to a stage where everyone feels good and happy about it. Have a great weekend and happy holidays!

- Pinerly

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Lisa Nolan April 8, 2012 at 10:27 am

Great post and helpful info, it now gives bloggers “a choice” to use Pinerly (after they get an invite) or not to use it, or wait until (or if) Pinerly makes changes based on comments and blog posts regarding the current Pinerly experience.

And most bloggers want to increase traffic, but at what cost?

Thanks again, Holly!

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Kris April 8, 2012 at 10:48 am

Wow. Thanks for the heads up. I haven’t received my invite yet. I think I’ll wait for them to work out all the kinks/details before I become a Beta tester and accept an invite.

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Andrea April 8, 2012 at 12:34 pm

I think that you’ve made some great points. I haven’t even heard of Pinerly, but I’ll keep an eye out. I think it is great that they’re already here responding and discussing, and you’ve made a great suggestion or two or so that they are looking into – and that’s what being online like this is all about! :)

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Lisa April 8, 2012 at 4:37 pm

I saw this post on Pinterest and opened it up and found myself getting really upset reading it. I completely agreed with the authors points. They are valid. I have to say though reading through the comments and seeing that Pinerly has taken the time to comment and address the issues makes a huge impression. I honestly had only heard of Pinerly briefly and not looked into it. Now I will keep my eye on it and watch what happens and consider joining. It’s like when a new restaurant opens everyone knows they need time to work the kinks out. I imagine this is the same situation and they can only learn from our suggestions.

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Team Pinerly April 8, 2012 at 6:18 pm

Hi Lisa,

Thank you so much for your response. We really appreciate your feedback. It is exactly like a new restaurant =) We are ironing out the kinks and taking feedback very seriously to make the correct adjustments and build the best tools.

Have a great weekend and happy holidays!

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Lauren Thorp April 10, 2012 at 5:48 pm

I, too, just wanted to take a second to comment on Pinerly. I actually stumbled across this post on twitter a couple days ago, and have been thinking about the commenters’ reactions since then, and came back to reply.

While Pinerly have some kinks to work out, it’s clear that they’re not intentionally trying to screw users. They’re humbling replying to many comments in this blog post that have turned into an angry mob mentality. If they were so into “stealing” from users as many have suggested, they would not be here to try to explain and take suggestions.

Kuddos to you, Pinerly, for handling this so well. I empathize with your startup and the position you’ve found yourself in. Keep listening to users, working hard, and Pinerly will succeed.

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Team Pinerly April 17, 2012 at 12:18 am

Wow Lauren! Thank you so much… We truly appreciate this from the bottom of our hearts. We work really hard because we love the “thank you” e-mails we get and it makes us so happy when people appreciate our work.

Thanks so much Lauren for your support!

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Bella Michelle April 8, 2012 at 5:31 pm

Great thoughts! Thank you for sharing your experience and concerns for all of us to be aware of. I don’t know if I will ever go Pinnerly or not…there is only so much time in the day! BTW, I found you via Pinterest!

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Kathleen April 9, 2012 at 12:39 pm

Thanks for the warning, that’s horrible! I didn’t like that I had to refer 5 people to get in so I’m still not in. Don’t care now.

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Carrie @ The Internet Made Me Do It April 10, 2012 at 8:20 am

When I started reading your post, the thought of scheduling pins had me salivating… as a ‘New Kid on the Block’ I quickly skimmed your post waiting for the 5Ws on Pinerly.

This is sad though, as Pinerly has such huge potential, and instead it just takes the credit of work that isn’t theirs. It’s like a bad co-worker or boss. I will be avoiding Pinerly – I would not want to take any credit away from anyone – as I certainly wouldn’t appreciate it either!

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Team pinerly September 14, 2012 at 8:09 pm

thanks for the feedback, we don’t take any credit it’s a method we use to track posts,
there’s an options that allows you to remove tracking, we implemented it after this thread.

thanks,

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SusieQTpies April 10, 2012 at 6:16 pm

Holly thanks for posting. I personally did not like having to get friends to join before trying out the service. I’m a sucker to try a new product so I did do that, had people like it or whatever it was called and was told I was on the list to get in invite but never did. I understand they are testing it so there are a limited amount of people that can be added but I don’t usually promote a product that I haven’t tested. I can’t believe that I did that and I’m not happy with myself for it.

ANYHOW thank you for sharing your point of view and allowing people to chime in. I”m very impressed that Pinerly took notice and came on several times to respond.

Have a great day! Susie

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Jenn's Blah Blah Blog April 13, 2012 at 10:08 pm

Thanks so much for posting Holly. It has honestly taken a lot for me to start pinning, I joined but have not used the product much, but have started to get in the groove. I am glad they have seen there is a problem and are fixing it. Thanks for the input, and of much surprise the pinning team comment was good to see also.

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Pingraphy August 8, 2012 at 10:27 pm

Thanks for your post – i see that pinerly cannot track click without changing the source to pinerly.com.

Did you try using Pingrahy – It provides bulk upload for pins, scheduling pins and analytics for your pinterest account. Let us know if you find our product useful. We do not change your pin source. Neither do we ask you to signup 10 users to give access.

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Thereason September 14, 2012 at 8:06 pm

I would be very very careful with using Pingraphy, they ask for your pinterest password to get an account, and they are not secure (https) so get ready to get your account hijacked, and with all the pinterest scam recently you never know.

Pinerly however I love, is a great user interfrace and very friendly! highly recommended.

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RJ Penn October 26, 2012 at 1:41 am

Woot! Thanks for this eye-opener post. Enjoy Pinteresting

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Maureen McCabe March 31, 2013 at 10:09 am

Thanks for the post. I found this post searching to find out what Pinerly is. A friend pinned an Infographic which has a url that goes to an ad network that I am seeing more and more on Pinterest. The infographic refers to Pinerly. I think the infographic is someone else’s work though. My friend’s pin links to a site on tumblr. The tumblr link is scary because it ends in /porn but it looks like an empty site… at least without /porn in the url. The tumblr link redirects to an advertising network which offers a download of something. Skipping the ad you end up back on Pinterest. Is Pinerly and Reachli the same thing?

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